When you work with global celebrities like Bugs Bunny, you have to make sure to use that in you favor. Just like when you have such a charismatic athlete in your country, you have to invite her to do something, specially during the year she wins an olympic medal being only 13 years old. That…
Mês: fevereiro 2023
[CONCEPT] Gotham é Aqui, for HBO Max
For the launch of The Batman on HBO Max, I was inspired in the original concept of Gotham City: a fictional big city created from pieces of real big cities: New York, Chicago, London, etc. But for the local campaign I had the idea of creating a Brazilian Gotham City, with little pieces of our…
[SCRIPTS] [CONCEPT] The Mamacita Cut, for HBO Max
2021 was the year HBO Max was launched in Brazil, so every new title should have its moment, specially the movies that used to go “do cinema para a sua casa” (“from the theaters to your home”). James Gunn’s The Suicide Squad was one of them, and to bring a very Brazilian flavour to that…
Mario Lemes 